ANZ Launches Mobile Phone Banking
ANZ today announced the launch of Mobile Phone Banking for customers including M-Banking which is the first time a service of this kind would be available to the Australian market.
M-Banking is a secure mobile banking application which enables customers to make payments and transfer funds from their mobile phone. ANZ will also be the first major bank in Australia to offer TXT Banking which means customers can check account balances and receive mini statements for up to three accounts at any time via SMS.
ANZ Mobile Phone Banking will be available from 11 February, free of charge until 31 December 2008 to all ANZ customers who register. Following this, ANZ will review the cost of the service.
ANZ Group Managing Director, Personal Division, Mr Brian Hartzer today confirmed that ANZ was the first bank to offer M-Banking in Australia and said it was modelled on successful mobile phone banking platforms overseas.
“More than 95 per cent of Australians have a mobile phone so providing mobile phone banking is just another way we are making it more convenient and simple for our customers to do their banking,” Mr Hartzer said. “Australia also has one of the highest rates of technology adoption in the world, so we expect there will be demand for this service.
“Both M-Banking and TXT Banking are simple and easy to use, and mean customers can do their banking anytime and anywhere,” Mr Hartzer said.
The introduction of mobile phone banking in Australia followed the successful launch of the service in early 2007 in New Zealand, where mobile phone banking has proven to be popular with customers aged 25 years or less and people who wanted to closely monitor their account balances. M-Banking and TXT Banking were also trialled with ANZ staff this month.
Mr Hartzer said mobile phone banking was part of ANZ’s strategy to provide more convenient and simple banking for customers. It complements our existing channels including our branch and ATM network, internet banking and 24/7 call centre and like ANZ Internet Banking, will be supported by a 24/7 help desk and dedicated phone line.
ANZ Mobile Phone banking is available on all networks in Australia. Customers will be charged by their network provider the SMS fee for TXT Banking and the data transfer rate for M-Banking according to their mobile phone plan rates. For more information, customers can visit https://www.anz.com.au/ways-to-bank/mobile-banking-apps/